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Sep
24

CAREER BLITZ: Communication

Topics Include:

  1. MARKETING VS. ADVERTISING – Defined
  2. CAREER CONVERSATION:  Landing a Career in Film, TV, New Media & Entertainment
  3. Newhouse Graduate Newspaper Fellowship & Apprenticeship for Minorities – POST-GRAD
  4. WPP Marketing Fellowship – POST-GRAD
  5. CAREER CONVERSATION : Journalism Needs Writers & Reporters
  6. Publishing Internships – Anthem Press – London
  7. AdvertisingMost Promising Minority Students Program POST-GRAD
  8. Career Opportunities in WRITING
  9. Federal Communications Commission (FCC)- INTERNSHIPS
  10. Public Broadcasting – Jobs & Internships

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1) MARKETING VS. ADVERTISING – Defined:

Marketing: The systematic planning, implementation and control of a mix of business activities intended to bring together buyers and sellers for the mutually advantageous exchange or transfer of products. It includes advertising, market research, media planning, public relations, product pricing, distribution, customer support, sales strategy, and community involvement.

Advertising:  The paid, public announcement of a persuasive message by an identified sponsor; the presentation or promotion by a firm of its products to its existing and potential customers. Advertising is only one piece of the marketing strategy/process. It’s the part that involves getting the word out concerning your business, product, or the services you are offering. It involves the process of developing strategies such as ad placement, frequency,  etc. Advertising includes the placement of an ad in such media as newspapers, direct mail, billboards, television, radio, and the Internet.

2) CAREER CONVERSATION:  Landing a Career in Film, TV, New Media & Entertainment

Guest:  Jethro Rothe-Kushel ’03 – President of Dartmouth Alumni in Entertainment & Media Association.  OCT. 1 (Mon) 12:30 – 1:30 PM.  Career Services – R.S.V.P. at http://bit.ly/HM2Z23

3) The Newhouse Graduate Newspaper Fellowship & Apprenticeship for Minorities:

An 18-month program for students who have majored in subjects other than journalism as undergraduates. Students study newspaper journalism on the master’s level at the S.I. Newhouse School of Public Communications at Syracuse University, followed by a paid professional apprenticeship.  Deadline:  FEB. 1  http://bit.ly/VQZJxo

4) WPP Marketing Fellowship – POST-GRAD:

Rotate through *3* one-year assignments through WPP companies, (branding, marketing, advertising, direct marketing, media investment, public relations, etc) around the world.  >>Get started on you application now! http://bit.ly/Q8lG7W   DEADLINE:    NOV. 8

5) CAREER CONVERSATION : Journalism Needs Writers & Reporters

Guest:  Joe Mathewson – Prof. of Journalism at Northwestern’s Medill School of Journalism & Dartmouth Trustee Emeritus.  OCT. 26 (Fri) – 3:30 PM  in Career Services.  R.S.V.P. at: http://bit.ly/HM2Z23

6) Publishing Internships – Anthem Press – London:

Editorial –Marketing-Design – http://bit.ly/SNBI54

7) American Advertising FederationMost Promising Minority Students Program POST-GRAD:

(3 days in New York) Connects the advertising industry with the nation’s top minority college Seniors. This premier event provides opportunities to recruit fresh talent, to further prepare advertising’s best young prospects and to help the industry’s workforce better reflect the multiculturalism of today’s society.     The program offeris networking, interviewing and industry immersion opportunities with industry professionals.   DEADLINE:  OCT. 26    http://bit.ly/Q8lR32

8) Career Opportunities in WRITING – (7-day lending from Career Services)

A collection of job descriptions within categories such as newspaper and news services, magazines, television, radio, book publishing, arts and entertainment, business communications and public relations, advertising, federal government, scholastic/academic/non-profit institutions and freelance services/self-publishing.

FYIIn the Dartmouth Career Network, 201 alums are Writers! Learn about this career by doing an “information interview” with them to get a better understanding how to pursue this profession.  Check it out here:  http://bit.ly/OOfO6S

9) Federal Communications Commission (FCC)- INTERNSHIPS

A variety of departments/internships, from Consumer and Governmental Affairs Bureau, to the Office of General Counsel, to International Bureau to Office of Strategic Planning and Policy Analysis. Rolling applications  http://fcc.us/RLqXDP

10) Public Broadcasting – Jobs & Internships – The Corporation for Public Broadcasting (CPB):  Jobline   http://bit.ly/TbKiec

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Check out our COMMUNICATIONS webpage at http://bit.ly/SHIPjI

To make an Appointment to discuss your career plans, call 603-646-2215

 

 

 

 

 

 

 

Permanent link to this article: http://www.dartmouth.edu/~careerblog/2012/09/career-blitz-communication-2/

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